03 Sep Top Tips for Marketing Your Wedding Venue
The summer of love is finally over, which means many engaged couples are now excitedly looking to plan their upcoming wedding. For most people, securing the wedding venue in advance, is at the top of the list.
Marketing your wedding venue can be challenging, especially when trying to stand out from your competitors. Thanks to social media and content marketing, selling the dream has never been so easy.
Get Social
Did you know 71% of businesses use Instagram as part of their social media marketing campaigns? Posting on social media with the relevant hashtags is the best way to promote your content.
However, if you’re looking to increase your reach, why not try paid social media posts? Paid social media posts can work wonders for your campaigns as you can choose who you target based on age, gender and location.
Improve Your Website
When couples search for a wedding venue, the first thing they will do is search for local venues in their area. While you may already have a website, it’s important to ensure it’s optimised for mobiles.
Websites that are slow and unresponsive on phones will have an increased bounce rate; negatively affecting your organic SEO ranking. As a result, regularly updating and maintaining your website with a creative agency is vital to ensure your website works to its full potential and reaches the top of search engines.
Get Creative With Content
As a wedding venue, there’s multiple opportunities to create fun and engaging content that couples will enjoy. If there’s one thing engaged couples love, it’s finding inspiration for their own special day. By creating unique content marketing, through blogs, interactive graphics and social media, you’ll be able to successfully attract wedding parties and increase revenue.
For wedding venues, coming up with a creative marketing strategy that helps you stand out from the crowd can be difficult. At VerriBerri, Essex marketing agency, we provide a variety of results-driven services that can successfully
If you would like more information about marketing your wedding venue; get in touch with our Essex marketing agency today on 01376 386850
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Posted at 15:26h, 04 October[…] could advocate the need to introduce a social media strategy to most businesses, however for wedding venues we think it is a necessity. Social media is not just a great tactic to enhance exposure, but it […]
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Posted at 11:39h, 04 May[…] The benefits of such events are two-fold. Firstly, you’re getting a chance to show off your venue first hand to consumers and other wedding brands alike – just as you would at a trade fair. However, with your own launch event, everybody’s attention is focused on your venue. The second benefit is the volume of quality content you can get from such events. You can then intersperse this throughout your website, your social channels and offer it up to journalists for publications. People are always more interested in seeing original images and video content as opposed to stock material. The usual difficulty, however, is that most people end up recycling through already used original content relatively quickly. That’s why it’s always helpful to secure fresh original content where you’re able. […]
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Posted at 10:28h, 12 June[…] Instagram – For wedding venues, having an online photo gallery, while also interacting with the public is vital. Here VerriBerri will showcase your venue, to guarantee that your establishment is presented beautifu… […]