by VerriBerri | Sep 14, 2019 | Blog, Public Relations, Sports marketing
Sports marketing agency. When selling a product to a niche consumer group it is extremely important to have a solid and recognisable brand. Competition is rife within these markets. The sportswear market is naturally very competitive; with well-known brands such as...
by VerriBerri | Sep 12, 2019 | Blog, Content Marketing
Our agency often meets with potential customers to hear the cry ‘I just need more clients.’ Generally, this is the thing that pushes people into seeking a marketing or PR agency out. No one likes looking at the money in decreasing whilst the outgoings fail to do the...
by VerriBerri | Sep 11, 2019 | Blog, Psychology, Public Relations
Psychology and PR – Do you know who Edward Bernays is? Some call him the ‘Father of PR’ whilst others know him as the nephew of famous psychologist Sigmund Freud. Bernays is known for groundbreaking PR and advertising techniques that transformed...
by VerriBerri | Sep 10, 2019 | Blog, Social Media
Social media is taking over the marketing world. Social media marketing is used by almost every company. There are many important reasons you should use it and you should find the time to post every day. Social media isn’t as easy as posting a simple tweet or a...
by VerriBerri | Sep 10, 2019 | Blog, Public Relations, Social Media
It doesn’t matter what you call social media crisis management, you could say ‘damage control’ or ‘risk limitation’. It’s the same thing. An incident occurs that needs to be handled before it affects the reputation of the company. Long term this protects the bottom...
by VerriBerri | Sep 7, 2019 | Blog, Content Marketing, Social Media
Excellent business social media is pivotal to anyone’s online marketing strategy. If managed well it will deliver noticeable results by improving your awareness, customer engagement and sales. However, if it’s handled poorly it will prove detrimental to your company’s...
