by VerriBerri | Oct 13, 2019 | Blog, Public Relations
Have you found your business in a sticky situation? If the answer is yes, then you need to call a crisis management team. What is a crisis management team? One minute your business could be running smoothly and then the next a crisis will strike. This could be...
by VerriBerri | Sep 26, 2019 | Blog, Kids PR and Marketing, Public Relations
Children’s PR agency. – Have you ever tried speaking to your kids while they’re gawking at the TV? Transfixed by the bright colours, flashing images and smooth sales speak? It can be an impossible task for parents to get their kids attention. You are competing...
by VerriBerri | Sep 21, 2019 | Blog, Public Relations, Sports marketing
Crisis management agency for sports. How often do we see that one of our favourite sporting athletes has fallen victim to the press? Any sports club or individual can fall foul of a crisis. When sporting personalities get into these ‘NSFW’ situations; it can be...
by VerriBerri | Sep 14, 2019 | Blog, Public Relations, Sports marketing
Sports marketing agency. When selling a product to a niche consumer group it is extremely important to have a solid and recognisable brand. Competition is rife within these markets. The sportswear market is naturally very competitive; with well-known brands such as...
by VerriBerri | Sep 11, 2019 | Blog, Psychology, Public Relations
Psychology and PR – Do you know who Edward Bernays is? Some call him the ‘Father of PR’ whilst others know him as the nephew of famous psychologist Sigmund Freud. Bernays is known for groundbreaking PR and advertising techniques that transformed...
by VerriBerri | Sep 10, 2019 | Blog, Public Relations, Social Media
It doesn’t matter what you call social media crisis management, you could say ‘damage control’ or ‘risk limitation’. It’s the same thing. An incident occurs that needs to be handled before it affects the reputation of the company. Long term this protects the bottom...