{"id":17391,"date":"2020-04-05T11:02:00","date_gmt":"2020-04-05T11:02:00","guid":{"rendered":"http:\/\/adaml53.sg-host.com\/?p=17391"},"modified":"2020-04-05T11:02:00","modified_gmt":"2020-04-05T11:02:00","slug":"veganism-with-a-vegan-pr-agency","status":"publish","type":"post","link":"https:\/\/mk.pnkdesign.co.uk\/verri\/2020\/04\/05\/veganism-with-a-vegan-pr-agency\/","title":{"rendered":"Veganism With A Vegan PR Agency"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong>Navigating Veganism With A&nbsp;Vegan PR Agency<\/strong><\/p>\n\n\n\n<p>Vegans have long been perceived, falsely it\u2019s worth pointing out, as being militant and in-your-face activists. People who revel in nothing more than in shoving the fact that they\u2019re vegans down your throat. The truth couldn\u2019t be further from this, however. Vegans are amongst some of the nicest people I\u2019ve ever encountered; even if <a href=\"https:\/\/www.verriberri.co.uk\/vegan-marketing-agency\/\">we are a little biased here at our&nbsp;vegan PR agency! <\/a><\/p>\n\n\n\n<p>Many people simply feel insecure when they\u2019re posed with an argument or lifestyle that\u2019s contrary to theirs, especially ones shown to be as damaging as they are, environmentally speaking. It\u2019s a worthy idea, then, for businesses to look to implement more vegan principles into their codes of practice and daily runnings. Th<a href=\"https:\/\/www.verriberri.co.uk\/vegan-food-pr\/\">e team here at VerriBerri wants to talk about how to broach vegan concepts, but how to do it the<em>\u00a0right<\/em>\u00a0way.<\/a><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/www.verriberri.co.uk\/contact-us\/\" style=\"background-color:#dac8eb\"><strong>DID YOU KNOW WE GUARANTEE OUR RESULTS? CLICK HERE TO CONTACT US<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>THERE\u2019S MORE TO VEGANISM THAN JUST FOOD<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/www.verriberri.co.uk\/wp-content\/uploads\/2020\/01\/IMG_8681-1024x1024.jpg\" alt=\"vegan PR agency \" class=\"wp-image-16185\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\">True veganism, often referred to as&nbsp;<em><a href=\"https:\/\/www.verriberri.co.uk\/food-pr-agency\/\">ethical<\/a> veganism<\/em>&nbsp;is the term for the lifestyle of a plant-based&nbsp;<em>lifestyle<\/em>&nbsp;and not just a plant-based&nbsp;<em>diet<\/em>. What may at first seem a subtle distinction yields a great deal more upon further inspection. If you\u2019re not a food-based brand it can be easy to think that there\u2019s not a lot of vegan principles which you can implement into your business. Right?&nbsp;<em>Wrong<\/em>. There are loads of ways you can go about it, however, and here\u2019s just some of them for you:<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">What can you do?<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><em>The beauty industry<\/em>: Traditionally, ingredients like retinol and collagen have been the staple of beauty products, and those products are often animal-derived. Vegan alternatives are taking over, and people are preferring them! Retinol can be replaced with something called&nbsp;<em>bakuchiol<\/em>; vegan-based collagen alternatives are becoming more readily available. The keratin found in many shampoos can be replaced by Aloe Vera based treatments and cochineal can even be replaced with beetroot! There really is a vegan substitute for everything, if you\u2019re only willing to&nbsp;<em>look<\/em>.<br \/><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><em>The fashion industry<\/em>: The fashion industry falls short in many areas; a lack of animal welfare concerns falls somewhere amidst sweatshop labour, moral exploitation and large-scale pollution as problems scourging the industry. In recent times, however, there have been efforts by leading fashion houses to implement faux-leather substitutes. Even luxury motoring giants are looking to use leather alternatives in their exclusive interiors.<br \/><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><em>Sustainable packaging<\/em>: ethical veganism goes beyond simply the process of killing animals directly, it entails the destruction of animals through the loss of their habitats. If you look at palm oil, rubber and glue production to name but a few, their production relies on incredibly damaging processes such as deforestation. Processes which are wiping some species out, almost to the point of extinction. So, looking to implement sustainable packaging into your business is&nbsp;<em>definitely<\/em>&nbsp;adhering to greater vegan ideals.<br \/><\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>These are just the tip of the iceberg in terms of things you can do to operate your business in a more veganism-friendly way. <a href=\"https:\/\/www.verriberri.co.uk\/vegan-social-media\/\">Our&nbsp;vegan PR agency&nbsp;are more than happy to offer further consultancy <\/a>on where else you can optimise your company in this regards.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why Do You Want To Do It?<\/strong><\/h3>\n\n\n\n<p>Now, forgive us for sounding a bit \u2018therapist\u2019 here;  but it\u2019s very important to probe your reasoning behind wanting to implement these vegan practices into your business or brand. If you\u2019re doing it simply to look good to the general public, forget it. This vapid superficiality is seen through in a heartbeat. There are too many vegan brands and businesses out there for you to be able to use the trend as a means of publicity. If you want to implement it as a long-term part of your business model in an attempt for greater sustainability; then&nbsp;<em>that<\/em>&nbsp;is definitely worth pursuing.<\/p>\n\n\n\n<p><br \/>It isn\u2019t just for your own peace of mind that you should be introspecting your motives; it makes astute business sense. If you only half-commit to vegan principles, then you\u2019re more likely to make mistakes and slip up. If you slip up, this looks bad from a public perception point of view; and, depending on the scale of the mess-up, you could have a full-blown crisis on your business\u2019 hands. W<a href=\"https:\/\/www.verriberri.co.uk\/public-relations\/uk-crisis-management-agency\/\">hilst it isn\u2019t out of a&nbsp;vegan PR agency\u2019s abilities to recover such situations<\/a>; it\u2019s something that&nbsp;<em>everybody<\/em>&nbsp;can be doing without. Make it your company\u2019s first port of call, then, when looking at your strategy; to ensure your motivations are noble and show integrity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Encourage Your Local Community<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-media-text alignwide\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/www.verriberri.co.uk\/wp-content\/uploads\/2020\/03\/IMG_8342-768x1024.jpg\" alt=\"tree\" class=\"wp-image-16950\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\">As a brand or business, look to your local area where you\u2019re based, and see what vegan opportunities are out there already. If you find there aren\u2019t many, then launch some incentives yourself! A&nbsp;vegan PR agency&nbsp;will easily be able to help you these sorts of incentives and campaigns. You could, for example, start monthly challenges amongst your customers \u2013&nbsp;<em>go a month without meat or dairy<\/em>&nbsp;or&nbsp;<em>see how long you can go without using single-use plastics<\/em>. <\/p>\n\n\n\n<p class=\"has-normal-font-size\">The more you foster a spirit of togetherness, the more that something, which is often by no means easy&nbsp;<em>to start with<\/em>, becomes doable. The world today is an insular place. We\u2019re more connected and yet less connected than ever. Finding ways to bring communities together through these vegan incentives is not only going to do wonders for your brand recognition, but do wonders for people as well!<\/p>\n\n\n\n<p>We\u2019ll find more and more vegans taking over the world as time goes on, and frankly, we\u2019re here for it! It\u2019s only going to become more of a necessity in coming years. Veganism isn\u2019t some passing phase or fad, and the sooner realise that, the better. It isn\u2019t something that\u2019s scary or pretentious, it\u2019s as inclusive as lifestyles come; after all, we all share the same planet, whether you like it or not! <\/p>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>So, if you\u2019d like to find out more about our&nbsp;vegan PR agency, then get in touch! Call VerriBerri today on 01376 386 850. We\u2019d love nothing more than to sit down and here what you have to say!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Navigating Veganism With A&nbsp;Vegan PR Agency Vegans have long been perceived, falsely it\u2019s worth pointing out, as being militant and in-your-face activists. People who revel in nothing more than in shoving the fact that they\u2019re vegans down your throat. The truth couldn\u2019t be further from&#8230;<\/p>\n","protected":false},"author":3,"featured_media":16559,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[113,127,139],"tags":[204,205,206,235],"class_list":["post-17391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-hospitality-pr-and-marketing","category-public-relations-2","tag-vegan-marketing-agency","tag-vegan-marketing-and-pr-agency","tag-vegan-pr-agency","tag-vegan-product-marketing"],"_links":{"self":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/17391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/comments?post=17391"}],"version-history":[{"count":0,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/17391\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/media?parent=17391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/categories?post=17391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/tags?post=17391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}