{"id":17597,"date":"2020-04-20T07:46:00","date_gmt":"2020-04-20T07:46:00","guid":{"rendered":"http:\/\/adaml53.sg-host.com\/?p=17597"},"modified":"2020-04-20T07:46:00","modified_gmt":"2020-04-20T07:46:00","slug":"essex-crisis-management-agency","status":"publish","type":"post","link":"https:\/\/mk.pnkdesign.co.uk\/verri\/2020\/04\/20\/essex-crisis-management-agency\/","title":{"rendered":"Essex Crisis Management Agency"},"content":{"rendered":"\n

Dousing Fires With An Essex Crisis Management Agency<\/strong><\/p>\n\n\n\n

If we were to say to you \u201cthere\u2019s a fire raging, we have to put it out now<\/em>!\u201d What wouldn\u2019t<\/em> you do? Well, for a start you certainly wouldn\u2019t pour a can of petrol on it. It\u2019s beyond obvious when you put it like that. Which is why it baffles our Essex crisis management agency<\/a>, that many businesses take this approach when they\u2019re receiving flak. They think that attack is the best form of defence, aggressively lashing back out at those scrutinising them; denying wrongdoing where there has been has rarely been a formula for success. The team here at VerriBerri have penned this blog to explain why effective crisis management is so vital.<\/p>\n\n\n\n

Why The Need For An Agency?<\/strong><\/h3>\n\n\n\n

Have you ever been riled up? Maybe you\u2019ve done something wrong and been attacked for it? Perhaps you\u2019re being wrongly accused for something and still find yourself besieged by negative press and exposure<\/a>. Whatever the situation, keeping your cool in these instances is tough<\/em>. As a hot-headed person myself, I can fully appreciate the difficulty of keeping calm when something gets to you. For this reason, you\u2019re not the best person to deal with a crisis; even if you know your brand better than anyone else. You\u2019re too involved and too personally attached to the issue at hand. Getting external help from an Essex crisis management agency<\/a>, therefore, suddenly begins to make a lot more sense.<\/p>\n\n\n\n

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These agencies bring with them a uniquely appropriate skillset to deal with these bonfires. Their process includes evaluation and assessment, consultation and strategy and finally, implementation. What you\u2019ll notice from this is that it isn\u2019t an emotional response; it\u2019s driven by logic and rationale. If there\u2019s been fault on the company\u2019s part, before anything they\u2019ll front up to that with an admission, an apology and the establishing of a clear line of communication between the brand and the public. <\/p>\n<\/div><\/div>\n\n\n\n

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This ensures the utmost levels of transparency; in a crisis, you can\u2019t afford to give the baying journalists and general public any more rope to hang yourself with than you may have already done. Following that, they\u2019ll look to rebuild trust, show evidence of the situation being rectified and try to gain some positive exposure so that the event of the past starts to fade into distant memories.<\/p>\n\n\n\n

It can be a long old process re-establishing your business following a crisis. That\u2019s why it\u2019s so pivotal that you have clear structures in place so the situation doesn\u2019t feel overwhelming. An agency helps you rebuild brick by steady brick.<\/a><\/p>\n\n\n\n

Our Case Studies<\/strong><\/h3>\n\n\n\n

The pet shop<\/em>: We once worked with a client who ran a pet shop and, for some reason or other, false allegations about the treatment of the animals at the pet shop started cropping up. Allegations that had no basis or fact behind them, simply products of a malicious rumour mill. Bad press sticks and soon a huge amount of negative press was being directed at them. With the help of our agency, we managed to clear the pet shop\u2019s name and establish what was truth and what was fictitious slander.<\/p>\n\n\n\n

The property developer<\/em>: Another one of our clients, a prestigious property development company, had some work done on what at the time was their latest big development. Unfortunately, the work was botched by third-party contractors. We were able to mitigate the problems caused by this by utilising effective and clear channels of communication between the client and the public. Not only that, but in actual fact we managed to generate some positive press and exposure for the client as well. What this meant was that the negative exposure got pushed further and further down the search engine results pages (SERPs) whilst the positive exposure was what was first seen. In this way the crisis was effectively negated. Our Essex crisis management agency and the client slept soundly that night.<\/a><\/p>\n\n\n\n

What Not To Do In A Crisis<\/strong><\/h3>\n\n\n\n
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So, there are most definitely things you can do to help bounce back after the crisis. By the same token, however, there are things you should avoid like the plague. Here\u2019s this Essex crisis management agency\u2019s tips on what to avoid. <\/a>For a start, don\u2019t just ignore the issue. If people are fired up about something, you failing to address them isn\u2019t going to make their cries go away. Sweeping the issue under the carpet simply isn\u2019t an option in the event of a crisis. Moreover, don\u2019t rush decisions. You can act quickly, proactively and decisively without rushing<\/em>. The phrase is \u2018more speed<\/em>, less haste<\/em>\u2019 and that definitely applies to all manners of crises. Acting impulsively rather than logically only ever leads to a worsening of the situation at hand.<\/p>\n<\/div><\/div>\n\n\n\n

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Also, don\u2019t be afraid to reach out, whether it\u2019s using an agency or just some friends, going through a crisis can have a huge impact not only on your business but yours and your employees\u2019 mental health as well. Finally, keep things in perspective, most \u2018crises\u2019 aren\u2019t as large or damning as the word might suggest. And most companies will come back as strong as beforehand following a crisis, so try not to lose sight of that. If you\u2019ve got your health, your happiness and a business to boot, then you\u2019re probably doing alright.<\/p>\n\n\n\n

Contact Us<\/h3>\n\n\n\n

When the proverbial bodily matter<\/em> hits the proverbial air conditioning unit, you want somebody to be on your side. You want someone attached yet objective, involved yet distant and that\u2019s something that an agency such as ours provides in spades. So, if you\u2019d like to find out more about our Essex crisis management agency, then get in touch! Give us a call on 01376 386 850. The team here are always looking for new projects and clients to help out in their biggest times of need. You never knew you needed an agency until you did indeed need one, and for when that time comes, we\u2019re here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Dousing Fires With An Essex Crisis Management Agency If we were to say to you \u201cthere\u2019s a fire raging, we have to put it out now!\u201d What wouldn\u2019t you do? Well, for a start you certainly wouldn\u2019t pour a can of petrol on it. It\u2019s beyond obvious when you…<\/p>\n","protected":false},"author":3,"featured_media":9169,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[113,139],"tags":[159,8,169],"class_list":["post-17597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-public-relations-2","tag-crisis-management-agency","tag-essex-pr-agency","tag-reputation-management-agency"],"_links":{"self":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/17597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/comments?post=17597"}],"version-history":[{"count":0,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/17597\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/media?parent=17597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/categories?post=17597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/tags?post=17597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}