{"id":20392,"date":"2020-10-23T08:15:00","date_gmt":"2020-10-23T08:15:00","guid":{"rendered":"https:\/\/www.verriberri.co.uk\/?p=20392"},"modified":"2020-10-23T08:15:00","modified_gmt":"2020-10-23T08:15:00","slug":"social-media-marketing-companies-in-the-uk","status":"publish","type":"post","link":"https:\/\/mk.pnkdesign.co.uk\/verri\/2020\/10\/23\/social-media-marketing-companies-in-the-uk\/","title":{"rendered":"Social media marketing companies in the UK"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-what-all-the-top-social-media-marketing-companies-in-the-uk-will-tell-you\">What All The Top Social&nbsp;Media&nbsp;Marketing Companies In The UK Will Tell You<\/h2>\n\n\n\n<p>There\u2019s a train of thought among the more traditional businesses that social media marketing can\u2019t be used to their advantage. Simply put, they\u2019re wrong. Whether it\u2019s pride or a refusal to change with the times, we\u2019re not sure; but what we do know is that <a href=\"https:\/\/www.verriberri.co.uk\/essex-social-media-agency-2\/\">social media platforms are a great benefit to you and your business.<\/a> From brand awareness to conversions, if you\u2019re not making use of at least one of these platforms to bolster your progression; as a business you should be questioning why? The team here at VerriBerri are one of the <a href=\"https:\/\/www.verriberri.co.uk\/chelmsford-social-media-marketing\/\">leading&nbsp;social media marketing companies in the UK<\/a>. We want to run through why these platforms have become such a mainstay of brand marketing in 2020.<\/p>\n\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__outer-wrap uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-before uagb-block-0e9e3c76\"><div class=\"uagb-marketing-btn__wrap\"><a href=\"#\" class=\"uagb-marketing-btn__link\" target=\"\" rel=\"noopener noreferrer\"><div class=\"uagb-marketing-btn__title-wrap\"><div class=\"uagb-marketing-btn__icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M497.39 361.8l-112-48a24 24 0 0 0-28 6.9l-49.6 60.6A370.66 370.66 0 0 1 130.6 204.11l60.6-49.6a23.94 23.94 0 0 0 6.9-28l-48-112A24.16 24.16 0 0 0 122.6.61l-104 24A24 24 0 0 0 0 48c0 256.5 207.9 464 464 464a24 24 0 0 0 23.4-18.6l24-104a24.29 24.29 0 0 0-14.01-27.6z\"><\/path><\/svg><\/div><h6 class=\"uagb-marketing-btn__title\">Need help with your social media? <\/h6><\/div><div class=\"uagb-marketing-btn__prefix-wrap\"><p class=\"uagb-marketing-btn__prefix\">Click here to get in touch with our multi award winning team. <\/p><\/div><\/a><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-here-there-and-everywhere-the-power-of-omnipresence\">Here, There And Everywhere \u2013 The Power Of Omnipresence<\/h2>\n\n\n\n<p>You want your brand to be all encompassing in whichever market it occupies. Hands down one of the easiest ways of achieving this is through well managed, successful, social media platforms. You cannot overstate the importance of having your brand semi-permanently wedged in the back of people\u2019s minds. The more they see you (like on social media platforms,) the quicker they\u2019ll be to recall you when they need your product or service.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-creation-of-community\">The Creation Of&nbsp;Community<\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/www.verriberri.co.uk\/wp-content\/uploads\/2020\/09\/Screenshot-2020-06-01-at-15.34.03.jpeg\" alt=\"marketing agency Essex team laughing with dog\" class=\"wp-image-19962\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\">Nowhere is it easier to build a community amongst your business\u2019 followers than on social media platforms. The reason? Four intersecting lines, two horizontal and two vertical. That\u2019s right, we are of course talking about the humble hashtag. Everybody wants to feel part of a community, a group, a&nbsp;<em>team<\/em>. If you can think of something catchy enough (and it\u2019s worth taking time to come up with an offering that you think has legs) then you open up an avenue for much greater levels of engagement with your business\u2019 profiles.<\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-the-statistics-tell-us-about-social-commerce\">What The Statistics Tell Us About Social Commerce<\/h2>\n\n\n\n<p>You might be the sort of person that questions baseless statements; (in other words, someone that\u2019s&nbsp;<em>sensible.<\/em>) With that in mind, here are some of the most recent global social media statistics to show just how prolific these platforms now are. The growth in social commerce hasn\u2019t been meteoric; but it\u2019s consistent incremental improvements show that it\u2019s a strategy worth pursuing, moving forward.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Within the last month, 20% of Facebook users made use of the \u2018<em>marketplace<\/em>\u2019 feature, whilst 17% of Instagram users clicked on a product tagged by a brand (<em>GlobalWebIndex Flagship Report, 2020<\/em>).<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>In 2020, UK users spent an average of over 1<sup>1<\/sup>\/<sub>2<\/sub>&nbsp;hours every day on social media platforms. If we took an acceptable estimate of 14 hours as being the amount of time most people spend awake each day, then that\u2019s over&nbsp;<em>10%&nbsp;<\/em>of people\u2019s waking hours being spent scrolling, liking and sharing. That\u2019s not a slice of the pie you want to be missing out on (<em>GlobalWebIndex Flagship Report, 2020<\/em>).<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Brands that are successful in engaging with users on social media (in the various forms this might take) have seen demonstrably higher financial results when compared with those companies that don\u2019t. A study by&nbsp;<a href=\"https:\/\/blog.twitter.com\/en_us\/topics\/insights\/2016\/study-twitter-customer-care-increases-willingness-to-pay-across-industries.html\"><em>Twitter<\/em><\/a>, for instance, found that when a business takes the time to respond to user enquiries, those customers were likely to spend up to 20% more on an average-priced item from that same brand in the future.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>In the US, an astonishing&nbsp;<a href=\"https:\/\/www.disruptiveadvertising.com\/ppc\/ecommerce\/2018-ecommerce-statistics\/\">84% of online shoppers<\/a>&nbsp;review at least one social media site before proceeding to purchase an item (<em>Disruptive Advertising, 2018<\/em>).<\/li><\/ul>\n\n\n\n<p>Social media marketing companies in the UK&nbsp;have been singing the praises of these platforms for years now, and now businesses are truly starting to take notice.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-easy-ways-to-improve-your-social-media-profiles\">Easy Ways To Improve Your&nbsp;Social&nbsp;Media Profiles<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-consistency\">Consistency<\/h2>\n\n\n\n<p>There\u2019s one thing, more than anything else, that will help your brand\u2019s social media profiles continue to grow \u2013&nbsp;<em>consistency<\/em>. There\u2019s no getting around it, if you\u2019re not willing to put in the effort in to regularly post, engage and update your content, then you\u2019re going to struggle to see any meaningful gains.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-look-to-see-where-your-competitors-are-strong\">Look To See Where Your Competitors Are Strong<\/h2>\n\n\n\n<p>If you don\u2019t see yourself as a natural social media guru, then there\u2019s absolutely no shame in looking to your more socially-minded competitor brands to see how they\u2019re approaching their profiles. That way, you can learn a few tips to see what really works for your industry, and hopefully hijack some of that traffic.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-show-personality\">Show&nbsp;Personality<\/h3>\n\n\n\n<p>An overly professional approach to your brand\u2019s social media profiles might actually do you more harm than good. Now, we\u2019re of course not advocating that you\u2019re overly&nbsp;<em>silly<\/em>, but the real strength of these social media platforms is in allowing your business to actually show its personality a little more. If there\u2019s a place to showcase more personable and relatable content, then it\u2019s on the Instagram feed, or over a LinkedIn thought leadership piece.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-can-our-agency-help\">How Can Our Agency Help?<\/h3>\n\n\n\n<p>If this has gone over your head, or seems like a lot of hard work, then fear not!&nbsp;Social media marketing companies in the UK, such as ourselves, house teams of social media managers, content creators and engagement experts to build and maintain your brand\u2019s profiles. An example of this would work take the form one of our social media managers creating (and scheduling) content, ascertaining the appropriate hashtags, conducting following spree, replying to messages and constantly working on new strategy to meet the ever-changing needs of this dynamic sector.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-contact-verriberri\">Contact VerriBerri<\/h2>\n\n\n\n<p>Whether you\u2019re looking to trend on TikTok, dazzle on Instagram or converse on Twitter, we\u2019ll be able to look after your brand, treating it with the care, attention and detail that it needs and deserves.&nbsp;<\/p>\n\n\n\n<p>So, if you\u2019d like to find out more about our work as one of the leading&nbsp;social media marketing companies in the UK, then get in touch! Contact VerriBerri today on 01376 386 850 or by emailing us at&nbsp;<a href=\"mailto:sarah@verriberri.co.uk\">sarah@verriberri.co.uk<\/a>. You can also click here to fill out our contact form.&nbsp;<\/p>\n\n\n\n<p>We\u2019d love to have a socially distanced chinwag, and find out where you want to take your social media profiles! Why not follow our own profiles whilst you\u2019re at it!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What All The Top Social&nbsp;Media&nbsp;Marketing Companies In The UK Will Tell You There\u2019s a train of thought among the more traditional businesses that social media marketing can\u2019t be used to their advantage. Simply put, they\u2019re wrong. Whether it\u2019s pride or a refusal to change with&#8230;<\/p>\n","protected":false},"author":3,"featured_media":13052,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[113,119,121,124],"tags":[134,230,174,133,125],"class_list":["post-20392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-content-marketing","category-marketing-agency-essex","category-social-media-2","tag-content-and-social-media-agency","tag-essex-social-media-marketing","tag-social-media-for-construction","tag-social-media-marketing-essex","tag-social-media-marketing-strategy-agency"],"_links":{"self":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/20392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/comments?post=20392"}],"version-history":[{"count":0,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/posts\/20392\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/media?parent=20392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/categories?post=20392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mk.pnkdesign.co.uk\/verri\/wp-json\/wp\/v2\/tags?post=20392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}